Building healthy habits

The challenge

How can we enhance the participant experience without allocating additional resources?

Project description

Together with Christina Nerlich, we´ve worked with the founder of ´Effortlessly in Shape´ to launch an innovative method to help women to make healthy choices and build long-lasting habits through hypnosis. My contribution includes research, hosting a brainstorming and co-creation session, workshop design and facilitation, project management, translating ideas into a business strategy, building a customer journey, service design, crafting a marketing strategy and testing.